WordPress Web Design

July 3, 2012 by titanium

We are expert WordPress Web Design consultants and can create a stunning blog design quickly and cost effectively.

Our portfolio covers fashion blogs, personal blogs, corporate blogs and news and magazine style blogs.

We recommend the WordPress platform for a majority of blog requirements since this provides a full functional platform, wide variety of plugins that ensures the optimal blogging experiences for your visitors.

The Cost of doing SEO Wrong

February 6, 2012 by titanium

There is much debate in the digital and Internet Marketing community as to what amount companies should pay for search engine optimization expertise.

Prices vary and can be influenced by an SEO company‘s size, reputation (or lack thereof), resources invested in customer service, and many other factors. Moreover, there are a variety of pricing models from which to choose.

Rather than hire a firm, some companies instead opt to attempt this specialized discipline in-house in order to “save” money. Of course, there is a cost associated with this option as well–labour. Often, the cost of effectively performing SEO in-house, when fully calculated, will be equal to or greater than the costs of outsourcing (due to a sizable learning curve and the necessary testing and experimentation required).

In any case, companies often make decisions on whether to outsource (and if so, which provider to choose) based solely on price. However, one thing that is rarely factored into the decision making process is the potential cost of doing SEO wrong.

SEO Costs

The most obvious cost of doing SEO wrong is the price that was paid for the actual work, whether paid to a firm or toward salaries for internal resources. While this is the most quantifiable cost and the easiest to recognize, it is generally the least expensive consideration. This concept is sometimes difficult to understand, since there is typically a finite sum the company considers “at risk” when they sign a contract with an SEO firm or commit internal resources to the task.

Lost Opportunity Cost

Search is currently one of the hottest marketing channels in the world, and increasing numbers of companies are jumping into the mix and realizing outstanding returns on their investment. However, it can take several months to attain optimal results with search engine optimization, and choosing the wrong provider or using ineffective methodology can delay any returns. It is critical that the methodologies used at the outset are effective and timely to minimize the waiting period for results.

Conclusion

While price can (and should) certainly be a factor in the SEO decision making process, it should not be the primary factor. Unfortunately many companies who think they are saving money when making SEO decisions find out later that the actual costs of doing SEO wrong can make the “savings” pale by comparison. Worse yet, firms that focus primarily on price will sometimes unknowingly embrace methodologies that put their site at great risk for penalization and at best do not get the anticipated results. Meanwhile, those who abandon SEO entirely due to a single bad experience leave the channel wide open for their competitors, who are usually happy to take advantage.

* For the purpose of this article, we refer to “natural” or “organic” search engine optimization, where a company helps a firm to show up prominently in the natural results, as opposed to the “sponsored” or “paid” results.

WordPress Intranet Consultants

January 31, 2012 by titanium

Why Use Our Consultancy Services?

Our consultancy services are designed to ensure the intranet remains as effective as possible.

• Established expertise in delivering successful WordPress intranet solutions means we know what works! Our successful track record enables us to help you achieve your goals.

• Our WordPress intranet consultants will help you professionally manage your intranet planning and design, so that you can implement a successful solution rapidly and efficiently.

• We give you an independent overview and help you to harness the power of your WordPress intranet to transform business processes and employee collaboration.

• We will help you drive employee usage and engagement with your intranet

We can also undertake Software performance testing and Hardware performance testing of your WordPress Intranet with our partners Titan Business Solutions.

WordPress Training

January 9, 2012 by titanium

This course teaches you all the basics of building, running and marketing websites using WordPress, the world’s leading website solution. In one day, you will build your own stunning website, which we will host free for one year. The course runs from 9.30am to 4pm and is limited to 10 places.

About the course

We cover everything from WordPress installation and set up to all the most useful features and tools WordPress offers. You get a brand new site to work on through the day, which you will practice on and make your own. You will apply an attractive design, make the site search engine friendly and add all the features and functionality you need to further develop and run the site yourself.

How the course works

Please bring your own laptop with WiFi. Wireless broadband is provided.
WordPress is incredibly easy to pick up and you will be free to go at your own pace throughout the day. All training materials will be provided after the course, so there need be no fear of “falling behind”.
This is an intensive course and assumes a decent working knowledge of using computers and the internet, even if you have little or no prior knowledge of WordPress or with ADR Training and CPC Training
Arrive from 9.30am for tea and coffee ready for a start at 9.45. We will cover all the basics of WordPress and have your own site up and running before lunch!
After a break for lunch, we’ll go through everything WordPress can do in more detail. You will learn how to control the structure, look and feel, add essential features, forms, track visitors, get ranked well on search engines, take easy PayPal payments on the site and much much more.
The course ends at 5pm
You will be invited to stay around for further discussion about your website and about your business.
After the course, you will be sent all the course materials and clear instructions for setting up your site on its own domain name (old or new). You will have a year of free hosting. See more details on our great value WordPress hosting here.

Timetable

9.30am – Arrive for tea, coffee and registration.
9.45am – Introduction and informal discussion while everyone sets up their laptops and gets online.
10 am – Course begins
1pm – Break for lunch (please note lunch is not included, but a specially discounted lunch menu is available)
1.45pm – Course resumes
5pm – Course ends.